Being a creative person, I always have the next best idea floating around in my head. It has taken me almost 7 years to quiet the ideas and focus on one thing at a time with my business.
For this month’s theme, I wanted to put more of a focus on wrangling the overflowing amount of creativity that most of us have. Putting the focus on what you are good at and being able to use that to grow your business!
Because most of us work from home, we can get a bit sidetracked with even the smallest things in our business not too mention all of the big creative things. Here are some tips I have learned that help me to focus on what I am good at so that my business (and clients/customers) benefit from it.
It’s no joke, I have a whole box of notebooks with ideas that I have thrown around…these range from party planning to a few new businesses that I know I would love to start. I find that working through the ideas on paper helps me to get them out of my head so I can focus on my existing business. It’s also helpful to look back every now and then at some of the crazier ideas. Yes, even though I have NO professional baking experience, that cupcake bakery sounded like such a good idea at the time!
So all of those ideas may not be all bad right? Although the one about opening a cupcake bakery may not fit with my existing business, the idea about expanding my Eco friendly office line into journals would work for the future. I like to keep these “existing business expansions” in a notebook that relates just to my existing business. When inspiration is low, I have a whole notebook filled with ideas that could potentially help my business.
If you have serious goals for your business, you are less likely to dwell on those “could have been” dreams. Make weekly, monthly and yearly goals that will help you to grow your business.
As creative people it is natural for us to dream up new ideas. Take that juice and make it work for you. Brainstorm ideas for different ways to market your business…focus that creativity for the good.
Ok, so if all else fails and you still want to go forward with this new idea, take a week to flush out the potential good and bad. It is amazing what a week can do to change your mind. You may realize that unless you can live off 30 minutes of sleep a day, it just may not be possible to add something else to your plate right now.
Of course, every now and then we have our minds set on something and just go full force into it only realizing a short time later that maybe some extra time really planning out all of the details would have been a good idea. (Yes, yes I am speaking from experience on this one.) Don’t worry, it is a step by step process and it doesn’t hurt to pull back when you realize that the plan just isn’t working out.
I hope these ideas will help you to focus on your existing business and grow it organically as you need to.
I designed a little companion of sorts to go along with this post. I hope this PDF will help to make your focus a little more creative. You have to get those juices out somehow! 😉 Just print them out and get to making those goals!
Editor’s Note: Join Lisa & I this Thursday (October 13th) for an #OMHG chat on keeping your creativity under control from 1-2EST. Bring your questions, ideas and strategies to share with us + learn new tricks and make some friends. See you there!
This is very timely – thanks, Lisa – I’ve just taken the scary step to give up my job and run my business full-time, but am getting the occasional panicky moment.
Will my existing business work? Or should I diversify….?
I’m very creative and am always looking for the next big idea – but wise words here about staying focused.
Your handy print-outs will have pride of place on my office noticeboard!
Thank you again, Lucy
Just yesterday I took out all my old new product ideas notebooks and reviewed them. It is fun to look at years past ideas that can inspire me in the present!
Thanks for the post.
Thanks for the fantastic read! A must!
Thank you for the lovely printables! I really have a hard time focusing on one thing at a time…this will help 🙂 Also love the “take a week to think about it” tip.
Keeping a notebook is great advice for anyone in a creative field. I don’t know where I’d be without mine (or all 10 of them)!
I just found your blog today. I am grateful I did. Your post was something I could totally relate to today and was exactly what I needed to hear. Thank you.
Thanks for a great read, Lisa! The first point especially really made me laugh, because I also have a whole drawer of notebooks right next to me. I find it so helpful to write my thoughts down, so that I can organise and define them.
Thanks for the tips!! This really works. I have one section in my planner called “dream catchers” where I jot down random ideas during the day. Keeps me from chasing another idea while working….knowing it is written down for future reference keeps me on task today.
I also use this in my goals planning system, eventually working them into my schedule or dumping bad ideas.
thought I was the only one with a million ideas overflowing in my head! I always say I have too many ideas, not enough time. Looking forward to the chat tomorrow!
Amazing post! Again! *laugh*
Thanks so much!
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