Why Spring is SO Awesome for Your Business!


I know for many designers and crafters it’s the holiday season that really gets them excited. It is when the majority of sales are made so it’s easy to spend the bulk of your time and energy gearing up for this lucrative time of year. But, I think this approach is backwards. Springtime should be the focal point.

This may seem completely counterintuitive. I mean, shouldn’t all the focus be on the crazy busy holiday season when people are shopping up a storm? Well, it all boils down to taking advantage of the breathing space this time of year affords. Spring gives you the time and space to really get clear on what you want to achieve and how you are going to get there.

The spring is an incredible season to think and reflect on what your intentions are with your business and your life. Why are you doing what you’re doing and where are you hoping to go? Your thoughts are so incredibly powerful in dictating your success.

Often times it’s really easy to get caught up in the momentum of life and lose track of where you are headed. Your time gets filled with ‘busy work’ and your thoughts don’t have time to develop into genuine aspirations. This spring is the perfect time to consciously get back on track and headed directly for your dreams.

Knowing what you want out of life and what you should do next in your business, is both thrilling and frustrating! There are SO many choices and no clear path to tell us step-by-step what we should do next. Overwhelming paralysis can set in if you are not careful and purposeful in planning out what you want.

Some of my favorite ways to tackle this head on are to write down what I want my life to look like in one year and then in three years. I include as much detail as possible and break it into categories like health, relationships, work/business, spiritual and fun! When you put pen to paper it’s amazing how ideas and inspiration flow out. It’s an incredibly effective way to get clarity too because it feels like you are seeing the future unfold.

I am also a big advocate of accountability partners and mastermind groups. To get started you only need one other person or a small group of like-minded people who you trust and vibe with. Set up a monthly meeting either in person or over the phone/Skype and discuss what you are working on and what you need help with. Be sure to also mention what you ‘wins’ have been so you can celebrate them together! You won’t believe the difference this will make in your business and your life.

Feeling how you want to feel is also essential for a happy and joyful life. You might have everything you thought you wanted, but if you feel like crap, what’s the point? It’s important to take the time to figure out how you want to feel, and then structure your business based on that. If you want to feel freedom and autonomous then it’s probably critical for you to have a flexible schedule that allows you to travel or take time off when you need it. If abundance is something you deeply crave, what can you do to fulfill that feeling? You probably don’t want to over extend yourself and get into debt, but rather focus on juicy profit margins.

When you are a creative entrepreneur your time is vitally important. There are only 24 hours in a day, and you have an ever growing to-do list. I know setting goals and thinking about how you want to feel seems like the last thing you have time for. But trust me, this is where you want to spend a nice chunk of it this spring. The future You will be forever thankful 🙂

What do you want for your business this Spring? Do you have any goals you would like to work towards or feelings you want to focus on? Share with us in the comments so we can cheer you on! 

Sparkly love,


Pssst! If you are interested in learning more about mindset, goal setting and living your dreams, check out Spring Cha Ching. I have a free video series that goes deeper into the concepts mentioned above that I would love to share with you.


  1. Polly Purl says:

    Really great post – very relevant to what I’m feeling. After the busy holiday period I always have a bit of come down and question everything from the path my life is on to the simple things. Great tips on how to deal with it – think I will try writing out what I want in a years time. Thanks

  2. I am in the UK and Spring has just finished, we have had snow and weather of around zero degrees. When it is so cold i find it hard to get motivated i had Spring goals which i made good progress on but the season flew by so quickly and it has just seemed like winter. I like the point about writing what you would like your life to look like in 1-3 yrs time that can be really helpful as a focus point.

  3. Pingback: Link Hype 4-5-13

Comments are closed.