At Aeolidia, I work with a team of 21, and we often need to share files, which is what started me using Dropbox and Evernote, both "cloud-based" solutions to storing files and data. My laptop is on its way out, and I'm planning to switch from a PC to a Mac (gasp!). Moving things from a PC to a Mac is not the easiest thing in the world, and this has pushed me to finally be sure … [Read more...] about A Quick Guide to Storing Files in the Cloud
Trademark Registration: What Happens When You Skip It
Have you considered going through the trademark registration process? I run a web design studio, Aeolidia, and we just last week had a client get all the way to launching her new site when she discovered that a business in her field was using a name so similar to hers that she didn't feel comfortable going ahead, and we're now redesigning for her. I know that this is the kind … [Read more...] about Trademark Registration: What Happens When You Skip It
Software & Apps That Save My Bacon
Before dishwashers, clothes washers, robot vacuums, microwaves, takeout, grocery delivery, etc., it wasn't easy to run a household. You needed a person out making money and a person at home keeping everything livable. With all of these tools making it easier to take care of our homes, those responsibilities now take less time and we can focus on other things. Similarly, … [Read more...] about Software & Apps That Save My Bacon
How Quilting is Like Creative Web Design
I used to spend a huge amount of my time designing and coding websites. I found that when my creative web design company, Aeolidia, grew enough that I was in a management role and could no longer do client work myself, I needed a replacement creative activity. Today I'm taking a break from my usual all-business posts here to show you something just for fun. My son was almost … [Read more...] about How Quilting is Like Creative Web Design
Don’t Lose Your Holiday Customers
I talked to a crafter at a local event about what she thought was her big break - getting featured on Etsy. My biggest turning point was being Featured Shop on Etsy last year. The feature was a big boost to my confidence and something I never really expected. The timing was great because it was during the holiday season. My sales and views went up substantially for a … [Read more...] about Don’t Lose Your Holiday Customers