When I heard about this month’s theme I couldn’t wait to submit a family recipe and share a part of my culture with you. For as long as I can remember my Mother has made her Venezuelan chicken salad for special occasions like birthdays, Christmas and New Year celebrations. It is a Venezuelan tradition to serve this dish at celebrations and so many of my favourite family … [Read more...] about Venezuelan Chicken Salad
Clarify Your Values To Help Your Business Grow
When I started my business I wanted to show that marketing could be done differently. That it could be authentic, relationship centred, based on engagement and interaction. I wanted to be transparent and for the business to be full of who I was. Those are my values, an internal barometer to which I measure all business decisions. When I was deciding whether to delete my … [Read more...] about Clarify Your Values To Help Your Business Grow
4 ways to put more heart into your business
Yellow Heart Graffiti print by Nichole Robertson, Little Brown Pen It’s the month of love and in between the fluffy hearts, chocolate gifts and pretty flowers I want you to consider injecting more of your heart and soul into your business. When I started my communications agency I looked to my competitors to guide how I should price my services and market myself. I had just … [Read more...] about 4 ways to put more heart into your business
My Favourite Holiday Tradition: Magical Family Days Out
My most vivid holiday memories are of family days out in London visiting Santa's Grotto in Selfridges department store, their Christmas window displays and viewing the lights on Regent Street and Oxford Street. My parents started taking my sisters and I from a young age and even when we moved out of London we'd be back every year to take in the delightful displays. Each year … [Read more...] about My Favourite Holiday Tradition: Magical Family Days Out
Six ways to add value for your customers without holding a sale
{Vintage type from The Cupcake Kid } As a consumer part of me loves sales. Who doesn’t want to grab a bargain every now and again? It’s partly why I shop at thrift shops and second hand markets. As a cheerleader for creative businesses though I find it hard to see talented business owners under value their work by offering sales. While offering a discount can be a … [Read more...] about Six ways to add value for your customers without holding a sale