a special guest post by Diane Gilleland of CraftyPod Image by jessica wilson {jek in the box}, via Flickr Creative Commons This morning, I opened my email and found what I find every single week: a request from a craft company, asking me to feature its products on my blog. Sometimes, these companies want to send me free product if I'll write about it or have a giveaway. Some … [Read more...] about How Much Marketing Should Craft Bloggers Do for Craft Companies?
Business Card Designs That Will Rock Your Conference
There are such a large variety of business cards that you can choose from to represent your brand at an event or conference. I thought the best way to feature them all was to group them by kind: recycled cards, glossy cards, satin matte cards, letterpress cards, rounded corner cards, die-cut cards, enveloped cards, and business cards with free swag. I'll talk about what makes … [Read more...] about Business Card Designs That Will Rock Your Conference
Finding Your Perfect Online Print Shop
Screen printed poster by whatkatiedoes A new year for small businesses means new marketing projects—and most often these fresh ideas require printing. I'm often asked by my clients where should they go for online printing services? Here's a quick guide to finding your perfect online print shop: A Match Made in Heaven They will have free sample kits. I love it when printing … [Read more...] about Finding Your Perfect Online Print Shop
6 Twitter New Year's Resolutions for your business
Image: Twitter Propaganda Poster from Justonescarf January is the time of year when millions of us resolve to do things differently. Eat less. Exercise more. Stop smoking. Launch a business. Drink less alcohol. Get to grips with Twitter for business. And by February, many of us are back to eating cake, lazing around in front of the television every evening, and not … [Read more...] about 6 Twitter New Year's Resolutions for your business
How to Design a Look Book
During the holidays, designing a Look Book can be so beneficial to a business in many ways: it's great for marketing materials, it's handy for passing out at craft shows, it's perfect for announcing new collections for the new year, and it acts a method of following up with your customers by reminding them to visit your shop. While figuring out how to use a Look Book may seem … [Read more...] about How to Design a Look Book
