I generally don't like discounting and try to stay away from it as much as possible. But during the holidays, which can be overwhelmingly busy compared with the rest of the year, I've found that offering a couple of strategically planned promotions can help somewhat to lessen the burden of the holiday rush and maximize sales during this busy time of year. As I've mentioned in … [Read more...] about a couple of tips for surviving the holiday rush
the Mayi Carles collection at sarah + abraham
When I wrote a blog post in March about some of the collaborations I’ve been a part of over the past few years, I had no idea that another one was right around the corner. I wasn’t looking for any new illustrations, but when I saw Jessika’s interview a few weeks later with Sherryl of lizzie, izzie + james, I was completely smitten with the illustrations that Mayi Carles did for … [Read more...] about the Mayi Carles collection at sarah + abraham
Top 10 Best Business Decisions I’ve Made So Far
The idea for sarah + abraham came about in July 2007. I was a stay-at-home mom looking for a creative outlet a few hours a week. Today running sarah + abraham is a full-time job for me, I have a part-time employee, and I outsource production of several of my products. Every day I feel so incredibly blessed to have a job that I love and that helps to provide for my family. For … [Read more...] about Top 10 Best Business Decisions I’ve Made So Far
vintage-modern / retro-modern finds
When I heard that the theme at OMHG this month would be "handmade heritage", I immediately thought about how my products are created for modern families, but they all have either a vintage feel (like my silhouette collection pictured above) or a retro feel (like my olliegraphic collection pictured below). And the more I thought about it, I realized just how much I'm drawn to … [Read more...] about vintage-modern / retro-modern finds
work + kids + making time for fun
by Sara Tams of sarah + abraham As any work-at-home-mom of school age children knows, summer vacation can be an especially challenging time, balancing work and spending time with your kids. So this summer I’ve been looking for fun ways to involve my kids in some of the things I need to do for work. For example, a couple of weeks ago I needed to photograph a new product, a … [Read more...] about work + kids + making time for fun