This is the very first advice column, and I wanted to kick it off with a common issue for creative workaholics (like you and me). The first person to reach out and ask for my advice was Lana Manis, who is clearly creative, and clearly working too hard! Lana runs two really dreamy Etsy Shops, and is pulling her hair out trying to to get focused. Hi Danielle! I have a … [Read more...] about Ask Daniellexo: A Tale of Two Etsy Shops
Branding
DIY Branding, Oh My!
Hello October! September flew by in a month of lessons learned and getting down to business, now it is already time for a brand new theme. This month we are diving into DIY branding on the request of our #OMHG crew- they asked to know more about how to create your own brand from the logo, to the website, to the packaging. Since your wish is my command for October expect to see … [Read more...] about DIY Branding, Oh My!
Lessons Learned: redesigning, relaunching, realizing
a Meeting the Makers submission from Stacey Brown of Nisseworks I'm a great planner. I'm an awful follow-through'er. I don't anticipate roadblocks or challenges well, and I tend to get distracted fairly easily (ooh! shiny!). But when I decided to redesign and relaunch my website and business earlier this summer, I set out a plan that I thought was foolproof. I had pages … [Read more...] about Lessons Learned: redesigning, relaunching, realizing
The Graphics Governess: Swatch Menu
Good day Oh My-ers! I am thrilled to be here today to share this month’s tutorial goodness with you! Last month was all about food for the soul here at Oh My! Like many folks, I have a "special" relationship with food due to chronic illness – but I love to eat, and I absolutely adore food’s ability to gather people together, to nourish, to comfort, and to heal. So in the … [Read more...] about The Graphics Governess: Swatch Menu
Cooking Up a Cohesive Brand For a Vintage Jewelry Store
One of our fave clients, Erica Weiner, came to us to help her tighten up her branding and packaging. Erica and her mighty team settled on a logo font, using it on their storefront, store signs, shopping bags, receipts, and ring boxes. She came to us at Aeolidia to work on jewelry packaging and stationery (cards, heat-stamped boxes, letterhead, business cards, etc.), and we also … [Read more...] about Cooking Up a Cohesive Brand For a Vintage Jewelry Store