A vital first step before creating a website is working on content strategy, and a very important part of your content strategy is going to be figuring out your site map: what pages will be on your website, and how are you going to organize your navigation so that people can find what they need? If you already have a website, it's always good to take a look at it after some … [Read more...] about Strategically Planning a Site Map
Fellow Makers
A Very Simple Wish: End Sex Trafficking
Last year when Erin Giles invited me to share an essay on Love and be a part of her End Sex Trafficking campaign I was excited to support her and lend my voice to her call for freedom. In the past year I have watched her build this campaign from a small idea to a force to be reckoned with! Erin has collected 60 essays on love, knowledge + freedom by a long list of … [Read more...] about A Very Simple Wish: End Sex Trafficking
DIY Branding – Shopping For Supplies
Your website looks awesome. Your logo is killer. Your Etsy shop is filled with amazing goodies. You've rocked DIY Branding month and you're ready for business, right? But wait - how are you going to package your products? Do you have business cards yet? Are you still buying your shipping supplies at the local big box store? And, have you given any thought to … [Read more...] about DIY Branding – Shopping For Supplies
Meeting the Makers: Megan Eckman
A Meeting the Makers guest post by Megan Eckman of Studio MME I’ve always been competitive, which is probably why when I heard only 10% of art students make a living from their work, I swore to be part of that percentage. There was no way I wanted to work at Starbucks till I was 30 while dabbling on my illustration in my free time. That’s why before I graduated with my … [Read more...] about Meeting the Makers: Megan Eckman
Packaging Peppersprouts- A Story of Brand Evolution
Editor's note: Big thanks to Jen Pepper of peppersprouts for visiting us to share the story of how her packaging has evolved over time and a round of hurrahs to Marisa of Omiyage for inviting Jen to tell her story here! When I started peppersprouts back in 2009 I had no idea what I was doing. I didn't wake up one day and decide to start a business, it just sort of happened … [Read more...] about Packaging Peppersprouts- A Story of Brand Evolution