Last year I launched my first product, and rather than giving it a static sticker price, I choose to make the price adjustable as a "pay what it's worth to you" option. The launch greatly exceeded my expectations, and while I don't think name-your-own price (aka NYOP) is a good model for every product, it can be magic for the right kind of offer. Let's look at why you might … [Read more...] about How to make the name-your-own-price model work
Entrepreneurship
Help Choose A New Logo for Story of Mum!
Story of Mum has never had a logo. Just words blandly spelling out our name. But as we’ve grown to understand what we are, and what we could be, (with the help of the Oh My! Handmade community) we’ve realised that we need to step into a clearer identity. To help us take that step, five Graphic Design students at Falmouth University have bravely developed ideas for a new logo … [Read more...] about Help Choose A New Logo for Story of Mum!
Pricing your Products: Competition vs. Cost
(hand stamped bracelet courtesy of ChrisClosetCreations) I will admit something to you guys...I HATE pricing. I think it is one of the hardest things to do as a business owner. So many questions to ask... Am I charging too little? Is it too much? Am I devaluing those around me? So before we all need paper bags to stop the hyperventilation, I have a few things that I think can … [Read more...] about Pricing your Products: Competition vs. Cost
Know Where to Go: Money Resources for Creative Entrepreneurs
Admittedly, I'm no expert on the topic of money or business building. I'm not rocking some widely successful business (yet), and in fact, I only just recently returned to the business of moving Three By Sea forward after a year and a half long hiatus. But here's what I do know so far: I'm not trying to work for free. Eventually I want Three By Sea to be a viable business, … [Read more...] about Know Where to Go: Money Resources for Creative Entrepreneurs
Budgets & Boundaries: The Delicate Art Of Compromise
Clip art by Denise of Nisee Made via The InkNest . Love + Money! In your handmade business, you can't have one without the other. But of course you're not ALONE in your love, you've got partners (romantic + business), family, and relationships with everyone from your customers to the press. But money is still kinda tricky to talk about with our loved ones, especially when … [Read more...] about Budgets & Boundaries: The Delicate Art Of Compromise