I used to spend a huge amount of my time designing and coding websites. I found that when my creative web design company, Aeolidia, grew enough that I was in a management role and could no longer do client work myself, I needed a replacement creative activity. Today I'm taking a break from my usual all-business posts here to show you something just for fun. My son was almost … [Read more...] about How Quilting is Like Creative Web Design
For the Head
Handmade Pop Up Shop + Letterpress Calendar + Gift Guide, Oh My!
This month we are talking about lessons learned from seasons past, one big thing I learned from last November's Holiday Survival theme is that at this time of year many makers/entrepreneurs invest most of their holiday prep time into production and leave marketing, promotion, and advertising to the last minute. Last year I made a plan to encourage shopping handmade for the … [Read more...] about Handmade Pop Up Shop + Letterpress Calendar + Gift Guide, Oh My!
Don’t Lose Your Holiday Customers
I talked to a crafter at a local event about what she thought was her big break - getting featured on Etsy. My biggest turning point was being Featured Shop on Etsy last year. The feature was a big boost to my confidence and something I never really expected. The timing was great because it was during the holiday season. My sales and views went up substantially for a … [Read more...] about Don’t Lose Your Holiday Customers
November on OMHG: A Businessy Story of Seasons Past
Happy November lovely friends, time to welcome a new theme + enter the final countdown to the holiday season! This can be a stressful time for makers and entrepreneurs (+ people in general)-some of us are getting slammed with unexpected sales or press, others are getting all ready for the season and hearing crickets, and some are running out of preparation time and missing … [Read more...] about November on OMHG: A Businessy Story of Seasons Past
Logo Design Tips: Allowing Your Designer to Shine
After ten years in the web design business, I'm taking a turn being the client. I'm taking our lessons to heart and getting out of my designer's way by sticking to our guidelines. After being involved in hundreds of design projects, this is about as insider-y as logo design tips get, so read on to get some knowledge you can use when it's your turn to hire a … [Read more...] about Logo Design Tips: Allowing Your Designer to Shine