Last year I launched my first product, and rather than giving it a static sticker price, I choose to make the price adjustable as a "pay what it's worth to you" option. The launch greatly exceeded my expectations, and while I don't think name-your-own price (aka NYOP) is a good model for every product, it can be magic for the right kind of offer. Let's look at why you might … [Read more...] about How to make the name-your-own-price model work
Archives for February 2013
For Love And Brooches-A Pin Party!
hello brooch - nicenicenice / embroidery hoop brooch - dandelyne / house brooch - andsmile spirit fox pin - the knotty owl / starry sky brooch - twenty fingers / tiger cat brooch - sketch.inc polyhedron brooch - olulu / teapot brooch - kimono reincarnate / brooch notebook - tandem gifts I know, I know, you're thinking - those are some mighty fine looking brooches Marisa, but … [Read more...] about For Love And Brooches-A Pin Party!
Help Choose A New Logo for Story of Mum!
Story of Mum has never had a logo. Just words blandly spelling out our name. But as we’ve grown to understand what we are, and what we could be, (with the help of the Oh My! Handmade community) we’ve realised that we need to step into a clearer identity. To help us take that step, five Graphic Design students at Falmouth University have bravely developed ideas for a new logo … [Read more...] about Help Choose A New Logo for Story of Mum!
Pricing your Products: Competition vs. Cost
(hand stamped bracelet courtesy of ChrisClosetCreations) I will admit something to you guys...I HATE pricing. I think it is one of the hardest things to do as a business owner. So many questions to ask... Am I charging too little? Is it too much? Am I devaluing those around me? So before we all need paper bags to stop the hyperventilation, I have a few things that I think can … [Read more...] about Pricing your Products: Competition vs. Cost
Know Where to Go: Money Resources for Creative Entrepreneurs
Admittedly, I'm no expert on the topic of money or business building. I'm not rocking some widely successful business (yet), and in fact, I only just recently returned to the business of moving Three By Sea forward after a year and a half long hiatus. But here's what I do know so far: I'm not trying to work for free. Eventually I want Three By Sea to be a viable business, … [Read more...] about Know Where to Go: Money Resources for Creative Entrepreneurs
