Whether you're the resolutions type or not, it's hard not to think of each new year as a great time to make improvements and plans for your business. We always get lots of redesign requests at Aeolidia in the new year, as well as people wanting to start with something new. Maybe a redesign isn't in your budget right now, or your site is looking and working just fine, but could … [Read more...] about Six simple ways to refresh your site without redesigning
Branding
How to Design a Look Book
During the holidays, designing a Look Book can be so beneficial to a business in many ways: it's great for marketing materials, it's handy for passing out at craft shows, it's perfect for announcing new collections for the new year, and it acts a method of following up with your customers by reminding them to visit your shop. While figuring out how to use a Look Book may seem … [Read more...] about How to Design a Look Book
How to make your brand sing
Are you at a loss for words when it comes to your business? Does a chill run up your spine when you think about copywriting for your brand? Chances are, if we were in a room and I asked for a show of hands, the room would resemble a concert with a sea of fingers making waves in the air. Finding the right message can make your brand a rockstar. That’s because your brand is the … [Read more...] about How to make your brand sing
Petite Tuques: adventures in rebranding
I love rebranding! There is something so very exciting about seeing a business get a new look and watching how the design process can bring people together. I invited Lisa of Petite Tuques to visit us and bring her designers, two Oh My! contributors, Mayi Carles and Zoe Rooney to share the behind the scenes of Lisa's new (awesome) design. I couldn't pass up the opportunity to … [Read more...] about Petite Tuques: adventures in rebranding
Brand Design: The First Steps to a Better brand for Your Business
When you first start to get those fleeting thoughts of starting your own brand or business, anxiety hits you like a ton of bricks and worrisome questions begin to fill your head. How do I make a logo design that gets noticed? How do I keep from making something so cheesy that it'll make people click-off my site instead of encouraging them to click around. What if … [Read more...] about Brand Design: The First Steps to a Better brand for Your Business