So much to do. So little time. To prep our business for the holiday prime. We've got our list. We're checking it twice. We're gonna find out if it's muddled or precise. The holidays are coming to town! Okay, okay... enough of the silly holiday jingles and my sad attempts at rhyming. I'm here to talk branding your business for the holidays and how to do it. I've got 4 tips for … [Read more...] about The DIYers Guide To Holiday Business Branding
Branding
DIY Branding – Shopping For Supplies
Your website looks awesome. Your logo is killer. Your Etsy shop is filled with amazing goodies. You've rocked DIY Branding month and you're ready for business, right? But wait - how are you going to package your products? Do you have business cards yet? Are you still buying your shipping supplies at the local big box store? And, have you given any thought to … [Read more...] about DIY Branding – Shopping For Supplies
Submit your Business for a Community Critique!
Sometimes it is tough to be your own boss/designer/bookkeeper/commander of your personal army-all those slashes and hats can get in the way of objectively looking at where our businesses are at. Brand/shop/blog reviews are a powerful tool for getting insight into how a professional views your work and I enjoy offering them to clients, but the feedback always comes from my own … [Read more...] about Submit your Business for a Community Critique!
Packaging Peppersprouts- A Story of Brand Evolution
Editor's note: Big thanks to Jen Pepper of peppersprouts for visiting us to share the story of how her packaging has evolved over time and a round of hurrahs to Marisa of Omiyage for inviting Jen to tell her story here! When I started peppersprouts back in 2009 I had no idea what I was doing. I didn't wake up one day and decide to start a business, it just sort of happened … [Read more...] about Packaging Peppersprouts- A Story of Brand Evolution
Making Do for Makeshift Society
This September, I quietly opened doors to a new coworking space and clubhouse for creatives, Makeshift Society, in San Francisco. It's gorgeous but I can't take the credit for that. My role is like a producer in the movies, relying on a fantastic team and delegating tasks to others. One of the tasks was coming up with our branding (deftly handled by our creative director … [Read more...] about Making Do for Makeshift Society