Image credit: Rocks & Twigs N1 print by MilesofLight As a creative person, you probably have a gazillion ideas swirling around your head of things that you want to create, design, implement, etc. Sometimes it can be tough to rein it in and create a collection of items that work towards the higher vision of your ultimate goals. In the case of a jewelry designer, that often … [Read more...] about The perfect recipe for creating a stellar jewelry collection (or any collection of things)
Planning
Get BETTER to get BIGGER
In the marketplace, as in life, there is a strong seasonality - Fall and Spring fashion collections, the holiday shopping season, new colours, new releases, new product. For some businesses and consultants it can add up to alot of pressure to release new product and keep customers engaged, but is being a Jack-of-all-Trades the ticket to a successful business? LESSONS … [Read more...] about Get BETTER to get BIGGER
A Practical Change With an Unexpected Result
For the Oh My! Awesome month, I wanted to share a change we made this year that has made a big difference for us at Aeolidia. The story has a bit of a twist, because our practical change had one unexpected result that really validated my efforts. I had gotten us into a bit of a mess by dividing our pricing into levels that weren't really working. My task was to clear this up, … [Read more...] about A Practical Change With an Unexpected Result
The Key to Success that Most Designers Fight to Avoid
When I started my first company….. I was terrified. Sales had always come naturally in my retail job, but selling my own stuff? Forget it! I knew I had what it took, but I was freaked out about approaching clients and selling my collection of jewelry. Maybe it was the fear of “NO” or just anxiety in trying to figure out how to get the attention of buyers. I had no idea what to … [Read more...] about The Key to Success that Most Designers Fight to Avoid
Why You Need Street Cred + 23 Ways to Earn It
Street Cred (n.) short for street credibility: a level of respect in an environment due to experience in or knowledge of issues affecting those environments How do you establish yourself, your business, blog, and your brand? You need some street creds, yo! Both success and credibility take time and hard work. Once you earn it- others will associate value, quality, and trust … [Read more...] about Why You Need Street Cred + 23 Ways to Earn It