Last year I launched my first product, and rather than giving it a static sticker price, I choose to make the price adjustable as a "pay what it's worth to you" option. The launch greatly exceeded my expectations, and while I don't think name-your-own price (aka NYOP) is a good model for every product, it can be magic for the right kind of offer. Let's look at why you might … [Read more...] about How to make the name-your-own-price model work
Planning
Pricing your Products: Competition vs. Cost
(hand stamped bracelet courtesy of ChrisClosetCreations) I will admit something to you guys...I HATE pricing. I think it is one of the hardest things to do as a business owner. So many questions to ask... Am I charging too little? Is it too much? Am I devaluing those around me? So before we all need paper bags to stop the hyperventilation, I have a few things that I think can … [Read more...] about Pricing your Products: Competition vs. Cost
Know Where to Go: Money Resources for Creative Entrepreneurs
Admittedly, I'm no expert on the topic of money or business building. I'm not rocking some widely successful business (yet), and in fact, I only just recently returned to the business of moving Three By Sea forward after a year and a half long hiatus. But here's what I do know so far: I'm not trying to work for free. Eventually I want Three By Sea to be a viable business, … [Read more...] about Know Where to Go: Money Resources for Creative Entrepreneurs
Budgets & Boundaries: The Delicate Art Of Compromise
Clip art by Denise of Nisee Made via The InkNest . Love + Money! In your handmade business, you can't have one without the other. But of course you're not ALONE in your love, you've got partners (romantic + business), family, and relationships with everyone from your customers to the press. But money is still kinda tricky to talk about with our loved ones, especially when … [Read more...] about Budgets & Boundaries: The Delicate Art Of Compromise
Keep Emotion Out of It! Passion & Reason in Pricing
Image made with ReciteThis.com When I look around this creative universe, one thing is for certain: there’s a whole lotta passion out there. Late nights, fresh ideas, early mornings, submissions and features, empowering ebooks, celebrations and high-fiving, innovations, and the drive to keep making. In the midst of all this creative goodness, it seems like … [Read more...] about Keep Emotion Out of It! Passion & Reason in Pricing