A Passion Project submission from the team at basik 855 A couple of months ago, I realized something that was both sad and striking: upon informing people that basik 855 is based in Cambodia, they tend to assume we’re either a knock-off novelty company or that we run a sweatshop. Neither assumption is true, but it bothers us because of how drastically different we actually … [Read more...] about Passion Projects: basik 855
For the Head
Camp OMHG! Summer Camp for Creatives
Pack up your tents and sleeping bags friends, June is here & it is time for our first ever multi-month theme on OMHG! This year we are doing something different and taking us all to camp for a summer of business growth + creative fun. The counsellors are friendly, the bunks are comfortable, and the lessons are importants ones. June is all about Survival Skills and basic … [Read more...] about Camp OMHG! Summer Camp for Creatives
What is A Line Sheet + Secrets To Wholesale Success Giveaway
Read on for an opportunity to win a seat in my LBU: Secrets to Wholesale Success mentoring program, worth $849! If catalogs and order forms were to fall in love and have a baby, line sheets would be their love child. A line sheet is a sales tool designed to communicate virtually all of the information necessary for a buyer to make a decision about purchasing. Creating a … [Read more...] about What is A Line Sheet + Secrets To Wholesale Success Giveaway
What marketing really is (and how to stop avoiding it)
Dear sweet makers, From your comments about marketing, on the blog and in the Twitter chat, it sounds like the biggest thing keeping you from sharing your own handmade goodness with the world is the you are terrified by "marketing." So let's clear this right up! Marketing = all communication with the people who will (and do) love your work. (For another take … [Read more...] about What marketing really is (and how to stop avoiding it)
Navigating Custom Orders for Your Handmade Business
Navigating the waters of custom orders for your handmade business can sometimes be tricky, but it's also a great way to boost sales and establish deeper connections with your customers. I've been offering custom orders for more than 4 years, and I know first hand both the struggles and satisfaction of creating personalized and unique tshirts for all sorts of occasions. Maybe … [Read more...] about Navigating Custom Orders for Your Handmade Business
