This month we are talking about lessons learned from seasons past, one big thing I learned from last November's Holiday Survival theme is that at this time of year many makers/entrepreneurs invest most of their holiday prep time into production and leave marketing, promotion, and advertising to the last minute. Last year I made a plan to encourage shopping handmade for the … [Read more...] about Handmade Pop Up Shop + Letterpress Calendar + Gift Guide, Oh My!
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Build Your Community (& your business!) with Creative Marketing
Hi, I'm Cody, owner of Lu & Ed. I make eco-friendly toy storage solutions for kids in the form monsters, all from upcycled fabrics. I've been a part of the handmade community for almost four years and I adore the OMHG community so when I was invited by Jessika to contribute a post about my latest endeavor to help creative businesses be discovered, I was thrilled & … [Read more...] about Build Your Community (& your business!) with Creative Marketing
It Takes A Community To Grow An Artist
Before I decided to focus on my jewelry business, I worked at a family support program in the city in which I live. The work emphasized the importance of community in parenting. One saying I heard repeatedly was “It takes a village to raise a child.” As a staff member, I always felt like I was part of something bigger, and I loved being a part of that village. The families who … [Read more...] about It Takes A Community To Grow An Artist
6 Eye-Opening Business Lessons From School House Craft
While I'm a homebody, I'll admit that nothing compares to getting out and meeting your colleagues, clients, and community in person. We spent a recent weekend doing just that at School House Craft in Seattle. Shoshanna and I set up a booth for Aeolidia (with our new branding, ee!), taught two classes, attended classes, ate cupcakes, and enjoyed happy hour. This was my … [Read more...] about 6 Eye-Opening Business Lessons From School House Craft
Old Art Supplies + New Friendships: A Story About Community
It all started with an electric outage. After a few hours we realized the lights weren't coming on anytime soon (nor was the well pump or the water heater), so we packed the cooler and our suitcases and headed for New Jersey. This isn't normally what we do when we are without electric, mind you. It just so happened that we had a meeting with a client the next day and wanted a … [Read more...] about Old Art Supplies + New Friendships: A Story About Community
